The SEO based creativity is not that common among content writers. Similarly, you have seen SEO experts often times complaining and asking the creative writing to take a second stand to SEO perfection. The reality is somewhat different and interesting. Best forms of content marketing when combined with SEO value and creativity can create magic without you even knowing about it well. There are some best and proven ways available, through which you can merge creativity and even SEO for a promising success rate in content marketing session. For that, sometimes you have to work with the content writers along with the Toronto SEO experts to get some help in this regard.
Why SEO is quite stuck these days:
Content marketing is not a stagnant field and it is always shifting. On the other hand, you have content creators, who are always here for over 5 years and so and they will remember those old unwanted days. Most of the writers were introduced in this writing section during the content farm times. During that time, nothing else matters except the number of keywords you can easily cram into that article of 300 words. But, things have changed over the past couple of years and have taken a turn towards betterment. Right now, content marketing field is more challenging and promising at the same time.
For the latest sections:
Right now, the age old practice has died fortunately, as Google’s algorithm makes that practice to be a risky situation. However, for the writers working on those content farms, for that, the scars are quite ugly and deep. Unfortunately, there are some strong writers who are turning their back on the digital marketing section and never looking back. In case you are given the charge to recruit or train writers for assisting in SEO goals, then you should know that you are not looking for that keyword stuffing. Here, you mainly value creativity and also writing talent.
Tricks for the writers to know:
Writers don’t have to get trained in every sphere of SEO. In case you are planning to hire anyone for creative talent, odds are high that their interests in the field of sitemaps or robot.txt will be quite low. Rather than forcing the writers to be SEO experts, try to teach them some quick tricks, which can help them to optimize content on own. There are some key skills available, which writers want to know in this field of digital needs. They should know how they can find some relevant keywords. Moreover, they can know ways to format articles for the SEO section.
Not overwhelming them with SEO techniques:
If you can easily teach writers the skills as mentioned already, it means you are not overwhelming the writers with the SEO techniques. Just log online and catch up with Toronto website designers for the best response. It is always easy for you to teach creative basis SEO tactics. But, it becomes quite impossible to teach anyone who does not have that creative side to them.